The heart of Six Sigma is the drive to improve processes by eliminating defects in the form of a product or service not conforming to specifications. It is therefore reasonable to assume that a proper understanding of these specifications, specifically in the eyes of the customer, is critical to the Six Sigma process.
Six Sigma utilizes Critical-to-Quality (CTQ) trees to decompose broad, poorly defined requirements into being specific and easily quantifiable. This process succeeds only when there is consistent and continuous feedback dialogue between the customer base and the company about the products and services the customer buys and the way that they obtain them. Six Sigma requires that the voice of the customer is heard in regards to establishing requirements before performance against those requirements can be measured.
Vovici is uniquely equipped to provide the online survey software to power the CTQ process and build a clear dialogue path with the customers. Because Vovici leads the industry in functional feedback integration, we make it easy to integrate the survey process into the CRM and HR systems to pull relevant data to provide essential contextual information to personalize the surveys for customers and employees. This context also supplements the reporting process providing a clearer picture of the feedback around the requirements. Vovici closes the loop by enabling organizations to tie the feedback collected in the CTQ process back into supporting systems.
The flexibility of the Vovici solution to organize survey activity by workgroups and provide customizable permissions means that the process can be deployed to maximize visibility and control—increasing efficiency and driving results with minimal work interruption. Vovici makes it possible to collect this feedback on one integrated platform across the enterprise. This consolidated approach creates shared data that can be leveraged throughout the organization providing clear, cohesive, and actionable information. Making this information available to the entire enterprise greatly enhances and extends the value of the Six Sigma process to the organization.
Vovici releases Community Builder module that will allow organizations to quickly and cost effectively create and manage online community panels — providing a voice to customers, employees, and other constituents. Learn More.
Join Vovici for an American Marketing Association webcast beginning May 1: Building Online Communities for Feedback – Why You Need Them and How to Use Them. Click here for details.