WhyClicked is a simple, but powerful tool that helps online marketers both save and make money. It’s a single-question web intercept that allows you to know immediately which referring sites are driving your target audience—the ones who want to buy, download, or register for your product or service—and what their intent was when they clicked. You simply ask any variation of “Why did you come to our web site today?” and define up to six possible responses. The comprehensive reporting provides immediate insight into not only where your visitors clicked to get to your site, but why.
|
| |
 |
Create the web intercept
Easily and quickly create your question and up to six answers, customize the intercept so it's an integral part of your web site, and define when and where the intercept appears on your site. WhyClicked automatically generates the necessary JavaScript for you to copy and paste into the HTML of your desired web page.
|
| |
|
 |
Utilize the integrated reporting
Real-time reporting with multiple views allows you to immediately correlate where the visitor clicked with why the visitor clicked. Reports can be used in conjunction with web analytics packages and used to make changes to your marketing campaigns to improve ROI.
|
| |
 |
Frequency Report
The Frequency Report provides a quick frequency count for each of the possible response options—providing a quick view of the type of customers visiting your web site.
|
| |
|
 |
Referring Domain Report
The Referring Domain Report provides a detailed view of the type of traffic you are receiving from the various search engines. You'll quickly see where your online marketing dollars are best being spent.
|
| |
|
|
Crosstab Report
The Crosstab Report gives you an intuitive view of what type of visitors are coming from the various search engines—learn what percentage of your visitors are the right visitors. |
| |
|
 |
Dayparting Report
The Dayparting Report provides you with a breakdown of the time of day your desired traffic is visiting your site—morning, midday, evening. Reviewing any 24-hour time period, learn which time of day is best to invest your marketing dollars.
|
| |
|
 |
Trend Line Report
The Trend Line Report is used to provide a breakdown of how your responses change over a period of time. Easily tie changes in your online marketing campaigns with changes in your visitor's behavior.
|
