Join our 2010 Sales Best Practices Study

In return for investing your time to complete this survey, you will receive an executive summary of the results of this global study in Q1, 2010, and you will have immediate access to our 2009 Executive Summary upon completion of this survey.

Survey Instructions:
Using the past year as a reference, think about your company's current sales practices in relation to the statements below. Please base your responses on the actual practices in your company, not what you would like them to be.

Please note: Your responses to this survey are confidential. All survey data is aggregated, therefore not associated with any specific company or individual.

It is important that you answer ALL questions. Let's get started....


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General Information About Your Sales Organization
Using the past year as a reference, think about your company's current sales practices in relation to the statements below. Please base your responses on the actual practices in your company, not what you would like them to be.

Our average sales cycle time has:

In a typical deal, how may decision-makers are you required to persuade?



How long does it take to fully ramp up your new salespeople to full productivity?

The top two most important qualities in a top performer are:

The top two priorities for our CRM system implementation are: 

Rate the effectiveness of any new initiatives that have been applied in your business in 2009 to either increase or maintain sales.
Effective Somewhat effective Somewhat ineffective Ineffective NA
Flexible payment structure
Allowed higher discounts
Modified products
Launched new products
Involved higher-title decision makers
Performance guarantees
Pursued customers in non-traditional target markets
More targeted marketing efforts
Better understanding of customer's issues
Cold calling
Higher priority on up-selling/cross-selling
Negotiation training
Expanded customer service offering

I would describe our key customers' primary perception of our relationship as:

In an average month, our sales managers typically spend this much of their time (approximate 100% if possible) on the following activities:
0% Less than 10% 20% 40% 60% 80% 100%
Closing deals
Managing key accounts
Account/territory reviews
Coaching sales reps
Reports and internal meetings





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